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Blind Spots and Biases Hidden Forces That Shape Your Decisions



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Item Number:
LS LS-1181-10-DVD
Price:
$99.00
Format:
DVD
Length:
24 min.
Copyright:
2010
Closed Caption:
Yes
Producer:
Learning Seed
ISBN:
1557405670
Summary:
We use mental shortcuts every day to help us make decisions, and often we don't even realize it. This program explores five mental shortcuts, or "blind spots": Expectation, Belief, Availability, Anchors, and Imitation. Learn why optical illusions and magic tricks surprise us, and how our need to confirm our beliefs often prevent a cold. Understand how availability affects purchasing habits, how a bias can make a normal price seem like a great sale, and what causes laughter to be so contagious.




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