School Media Associates
Free Shipping at School Media Associates
Login: New User
Call School Media Associates Order School Media
Sign-up for Special Offers
View Cart Contact SMA for School Media
Advanced Search
 

Mind Over Money


Mind Over Money

school media add cart
Item Number:
PBS NOVA6204
Price:
$24.99
Format:
DVD
Length:
60 min.
Copyright:
2010
Closed Caption:
n/a
Producer:
PBS
Grade Level:
College/Adult
ISBN:
9781608832347
UPC:
841887012379
Summary:
In the wake of the worst financial crisis in a generation, NOVA investigates what science can tell us about the way we make crucial financial decisions. Traditional economics has little to say about our spending, saving, and investing habits except to assume that we all act rationally-a notion that seems wildly improbable in the current turmoil on Wall Street and beyond. But there's a new breakthrough in social science-behavioral finance-that's taking a more realistic look at our attitudes to money by bringing cognitive psychology and even neuroscience into economics. In a timely and lively exploration, NOVA's Behavioral Economics recreates behavioral finance's most surprising findings and compelling experiments. These include wiring up Wall Street traders so we can watch their brain scans as they buy and sell stocks, exposing a seething interplay of brain activity patterns linked to reason and emotion. Other tests show how too much consumer choice-for instance, between similar brands at a supermarket-can overwhelm our ability to make good decisions. With the help of mini-dramas following real people as they grapple with real financial decisions, Behavioral Economics shows how new theories are revealing unexpected insights into our emotions and behavior in a time of unprecedented crisis in the marketplace.




Also from PBS
Class Divided
Class Divided
Peep and the Big Wide World: Seasons of Adventure
Peep and the Big Wide World: Seasons of Adventure
Iceman Murder Mystery
Iceman Murder Mystery
Japan's Killer Quake NOVA
Japan's Killer Quake NOVA


School Media Associates

Producers:

A&E Video
Ambrose Video
Clearvue
Crystal Productions
Discovery School
Disney Educational
Educational Video Network
Films Media Group
GPN Educational Media
Hawkhill Associates
Human Relations Media
Intelecom
Kultur International
Language Tree
Learning Seed
Learning ZoneXpress
Monterey Media
National Geographic
Nest Family
New Dimensions Media
PBS Video
Schlessinger Media
Standard Deviants
TMW Media Group
Teachers Video Company
WGBH Boston

Click here for more Producers...